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Tuesday, May 18, 2010

New Ad by Lt. Gov. Candidate Lawrence Rael Uses Stop Motion Images

Lawrence Rael, a candidate for lieutenant governor in the Democratic primary, has released his second TV ad. "Proven Results That Matter" is an unusual ad in that it uses stop motion images instead of ordinary smooth-streaming video images. I assume the effect was used to differentiate the Rael ad from others that will be filling the TV airwaves from now until the June 1 primary. There are only so many ways to attract viewer attention in the run-up to any election, when candidate ads are plentiful. I've never seen this one before.

The ad focuses on Rael's long and varied experience in local government, and his achievements while there. It mentions he grew up in New Mexico, where the ad says he learned that "talk is easy -- it's actions that count," and then lays out some of Rael's achievements, including creating jobs, getting the Rail Runner implemented, bringing new technologies to the classroom, protecting water and natural resources and improving the quality of life through his involvement in the creation of senior centers, the Biopark, Isotopes Stadium and the Explora! science museum.

By the way, Rael received the endorsement of Albuquerque Journal in their Sunday edition.

May 18, 2010 at 01:19 PM in 2010 NM Lt. Governor Race, Lawrence Rael | Permalink

Comments

Oops. Can't seem to post in the right place.

It's different, but it does seem to grab your attention.

From what I hear, Rael has significantly upped his ad buy with this new ad. Should make things interesting for the next two weeks. With only Rael and Colon on tv, it's basically a two person race now. It seems like Colon hasn't been able to close the deal, and if Rael is putting a lot more in a

Posted by: nice ad | May 18, 2010 4:04:10 PM

@Nice Ad From my research Colon's buy for 1 week is larger then Rael's for the entire campaign. Rael will have to dig a lot deeper into Kim's purse in order to make a difference.

Posted by: DEMandTruth | May 18, 2010 6:56:55 PM

I've seen Jose Campos ad's on CNN and Koat 4. They are simple and low tech , it's very refreshing and seems like real New Mexico. Raels ad is nice but a little to slick for my taste.

Posted by: Santiago S | May 18, 2010 11:12:39 PM

While I think the Rail Runner is great, and Lawrence no doubt did a fine job, the endorsement by the conservative mouthpiece ABQ Urinal is a set-up. The Repubs will make Rael and his association with the Rail Runner a negative if he joins Denish on the Dem ticket. If you haven't noticed how Repubs constantly rip on the Rail Runner, you must be living in a cave. They may succeed with voters who are not paying attention or thinking.

Joe Campos can help bring clean energy jobs to NM -- he knows how to get it done, because he already has.

Posted by: Joyceinlincoln | May 19, 2010 1:26:48 PM

Joyce-

With all due respect, I don't understand your logic. So we shouldn't support Rael because he has been successful in putting together projects that reflect Democratic values, like affordable public transportation and building infrastructure that will support future growth?

I'm not worried that the GOP is going to rip the Dems for being...Dems. What's the point in believing in our core values then?

Posted by: NMDem | May 19, 2010 2:07:34 PM

Rael likes to take credit for the railrunner, well I hope he is ready to take credit for it when the GOP show how many millions of dollars it loses evey month not to mention every year.

Posted by: ED | May 19, 2010 3:54:23 PM

ED-Do you consider highways and roads as "losing money"? Who cares what the Republicans think or say. They say the same thing no matter what is happening. They have no ideas how to solve our problems so they attack, like you do

Posted by: GreenTraveler | May 19, 2010 5:08:17 PM

Rael is only responsible for implementing the Governor's idea, not for the existence of the Railrunner itself. The credit belongs to Governor Richardson and the voters. If Rael is going to take credit for anything, it should be all the delays and the accidents that happened in the early days from not having safety devices on all the crossings. He got the job done, alright. Over budget, late, and without necessary safety devices. Ask anybody.

Posted by: Proud Democrat | May 19, 2010 6:55:16 PM

The republicans want Colon or Rael so they can say that the democrat ticket is the Richarson administration all over again.

If the Dems want to win Campos is the only one who can help us win.

To pretend that the GOP won't attack Colon as being Richarsons boy and tie Rael to the money losing Rail runner is just being naive. We have to wake up and smell the GOP tactics before it's to late.I love being a democrat and I don't want to lose in November.

Posted by: Santiago S | May 19, 2010 7:37:55 PM

Santiago you are like a broken record. Do they pay you for saying the same thing over and over? I hope so.

Posted by: Sean | May 19, 2010 8:29:34 PM

Sean- I guess some people don't like hearing the truth. Keep living in a fantasy world where the Republicans play nice!

I love New Mexico and dread a Republican win in November.

Posted by: Santiago S | May 19, 2010 9:29:03 PM

The Santa Fe New Mexican says Jose Campos is the best running mate for Diane Denish!

Go Joe !

Posted by: Santiago S | May 20, 2010 10:55:00 PM

Santiago: "democrat ticket?" Really? You sound like a Teapublican yourself!

Posted by: Proud Democrat | May 22, 2010 2:46:37 PM