Wednesday, December 28, 2005
Amnesty International: Make Some Noise!
The Black Eyed Peas, Avril Lavigne, and The Cure are joining Amnesty International in a ground-breaking musical venture using the works of John Lennon. Make Some Noise launched on 10 December -- International Human Rights Day -- and aims to inspire a new generation to celebrate and stand up for human rights.
The global launch of Make Some Noise features the release of the Black Eyed Peas’ rousing version of Power to the People, The Cure’s interpretation of Love, Snow Patrol’s recording of Isolation, and Grow Old With Me performed by The Postal Service. All four exclusive singles are available as online downloads via www.amnesty.org/noise. These will be followed in early 2006 by an array of iconic John Lennon tracks from further top artists. All single downloads will be available at $0.99 in the U.S. from www.amnesty.org/noise. All profits from music sales will be used to support Amnesty International – the world’s largest human rights organisation – in its global human rights work.
Amnesty International wants Make Some Noise to encourage a new audience to celebrate and take action for human rights and attract one million new supporters worldwide. All of the contemporary recordings will feature as either single downloads, over the course of the year, or as part of a download compilation album. Due for release in 2006, the compilation will mark one of the greatest music projects of the decade.
Make Some Noise follows Yoko Ono’s generous donation of the rights to John Lennon’s solo songbook to Amnesty International in 2003. “It’s wonderful that, through this campaign, music which is so familiar to many people of my era will now be embraced by a whole new generation,” says Yoko Ono. “John’s music set out to inspire change, just as Make Some Noise does. In standing up for human rights, we really can make the world a better place.”
Will.I.Am of the Black Eyed Peas, says “Power to the People is the ultimate anthem! We had an incredible time recording the track for Make Some Noise, and hope the single will motivate people to truly stand up and be counted.”
Irene Khan, Secretary General at Amnesty International, says “We’re thrilled to be using John Lennon’s songs in our human rights work. We hope this music will bring an awareness of human rights to a new generation. After all, human rights are what make music possible - we wouldn’t be able to create music, listen to it or dance to it without freedom of speech, expression, and association.”
First of all, thanks very much for mentioning Make Some Noise, Amnesty International's latest campaign around music with a message. Now we're looking to build on that buzz online with Make Some Noise banners and other cool shtuff. Banners (including Flash banners), buttons, email signatures and skyscrapers are available at our Downloads page.
All proceeds from downloads go to support Amnesty International and posting a banner is an easy way to make a big impact for human rights.
Posted by: Joe Buirski | Feb 1, 2006 9:38:32 AM